Project: Go Vino
Services: VISUAL BRANDING and BRAND PACKAGING

The Go Anywhere Wine Glass

The Brief

In 2008, govino introduced the world’s very first flexible, shatterproof, BPA-free wine glass. Originally developed as a high-functioning trade tool to help industry professionals showcase their wines in settings where breakable stemware is prohibited or simply impractical, govino’s very first customers included some of the world’s most renowned and respected wine producers, making it the first wine glass of its kind to be accepted by the wine industry. Today, both professionals and consumers alike continue to rely on govino to properly showcase the aromatic and flavor profiles of all types of wine, beer, spirits and cocktails, as well as any other beverage.

LAB has worked with govino on a variety of projects including strategy, visual branding and consumer packaging.